DESCRIPTION
The agency was given the task to position this Limited Time Offer and new product launch as the ultimate Christmas' indulgence.
Given the competition, the Cookie Caramel Sundae and Choco Banana Pie offer something nostalgic this holiday season.
PRESS
THE TEAM
CLIENT: Jollibee Foods Corporation
BRAND: Jollibee
AGENCY: Publicis JimenezBasic
MANAGING DIRECTOR: Ms. Tats
ASSOCIATE BUSINESS UNIT DIRECTOR: Hana
STRATEGIC PLANNING DIRECTOR: Cara
BRAND PLANNER: Yca
PRODUCER: Datu (Just Add Water)
CREATIVE DIRECTOR: Moi
ART DIRECTORS: Gen, Jan Carlo, and John
ACCOUNT SUPERVISOR: Alix
ACCOUNT MANAGER: Gigo
PRODUCTION: FILMEX
DIRECTOR: Dragon